Successful formulation development incorporates understanding stakeholder needs, intended use and product claims, and regulatory needs for a given marketspace. Situ Biosciences expertise in developing, formulating, and testing product formulations is most commonly used by customers that are developing and registering new or reformulated products. Each product will have its own set of required characteristics and performance attributes but developing the product to actually exhibit these attributes is one of the most challenging steps before market launch. Situ Biosciences approaches multi-step projects by a stage-gate approach. At each stage in the development cycle, our lab works closely with stakeholders to meet expectations for product performance, cost, and timing. The first stage is the design phase for development of product formulation, composition, and design. Once the design phase has completed, proof of concept testing is conducted for formulation characteristics and performance attributes. During the final stage, durability assessments are performed to evaluate ingredient stability after exposure to the intended use environment. Come visit us at booth # 1559! We'd like to talk more about product development and testing services at our lab! Or for more information, feel free to contact us at firstname.lastname@example.org, 847-483-9950, or visit our website www.situbiosciences.com.